This week, I had the privilege of engaging in insightful conversations at the CIO Summit organized by GDS Group in Amsterdam, Netherlands. The event brought together technology leaders from across Europe and industries such as financial services, manufacturing, energy, gaming, telco, and more. The focus? AI – but with a much-needed reality check. While the potential of AI is undeniable, the hype often outpaces real-world value. Discussions at the summit revolved around how enterprises can move beyond experimentation and truly integrate AI to drive business success.
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Key Learnings on the State of AI
The CIO Summit in Amsterdam provided a reality check on AI adoption across industries. While excitement around AI is high, success depends on moving beyond the hype and focusing on real business value. Conversations with technology leaders revealed critical insights about AI’s maturity, challenges, and the key factors driving meaningful impact. Here are the most important takeaways.
AI is Still in Its Early Stages – Beware of the Buzz vs. Value
The AI landscape is evolving rapidly, but many organizations are still in the exploratory phase. Executives recognize the enormous promise of AI but also see challenges in implementation, scaling, and achieving meaningful ROI.
The key takeaway? AI is not a silver bullet. Companies that treat it as just another trendy technology risk wasting resources on hype-driven projects that fail to deliver tangible outcomes.
Generative AI vs. Predictive AI – Understanding the Differences
There was a lot of discussion about Generative AI (GenAI) vs. Predictive AI, two dominant categories that serve very different purposes:
- Predictive AI analyzes historical and real-time data to forecast trends, detect anomalies, and automate decision-making (e.g., fraud detection, supply chain optimization, predictive maintenance).
- Generative AI creates new content based on trained data (e.g., text, images, or code), enabling applications like automated customer service, software development, and marketing content generation.
While GenAI has captured headlines, Predictive AI remains the backbone of AI-driven automation in enterprises. CIOs must carefully evaluate where each approach adds real business value.
Good Data Quality is Non-Negotiable
A critical takeaway: AI is only as good as the data that fuels it. Poor data quality leads to inaccurate AI models, bad predictions, and failed implementations.
To build trustworthy and effective AI solutions, organizations need:
✅ Accurate, complete, and well-governed data
✅ Real-time and historical data integration
✅ Continuous data validation and monitoring
Context Matters – AI Needs Real-Time Decision-Making
Many AI use cases rely on real-time decision-making. A machine learning model trained on historical data is useful, but without real-time context, it quickly becomes outdated.
For example, fraud detection systems need to analyze real-time transactions while comparing them to historical behavioral patterns. Similarly, AI-powered supply chain optimization depends on up-to-the-minute logistics datarather than just past trends.
The conclusion? Real-time data streaming is essential to unlocking AI’s full potential.
Automate First, Then Apply AI
One common theme among successful AI adopters: Optimize business processes before adding AI.
Organizations that try to retrofit AI onto inefficient, manual processes often struggle with adoption and ROI. Instead, the best approach is:
1️⃣ Automate and optimize workflows using real-time data
2️⃣ Apply AI to enhance automation and improve decision-making
By taking this approach, companies ensure that AI is applied where it actually makes a difference.
ROI Matters – AI Must Drive Business Value
CIOs are under pressure to deliver business-driven, NOT tech-driven AI projects. AI initiatives that lack a clear ROI roadmap often stall after pilot phases.
Two early success stories for Generative AI stand out:
- Customer support – AI chatbots and virtual assistants enhance response times and improve customer experience.
- Software engineering – AI-powered code generation boosts developer productivity and reduces time to market.
The lesson? Start with AI applications that deliver clear, measurable business impact before expanding into more experimental areas.
Data Streaming and AI – The Perfect Match
At the heart of AI’s success is data streaming. Why? Because modern AI requires a continuous flow of fresh, real-time data to make accurate predictions and generate meaningful insights.
Data streaming not only powers AI with real-time insights but also ensures that AI-driven decisions directly translate into measurable business value:
Here’s how data streaming powers both Predictive and Generative AI:
Predictive AI + Data Streaming
Predictive AI thrives on timely, high-quality data. Real-time data streaming enables AI models to process and react to events as they happen. Examples include:
✔️ Fraud detection: AI analyzes real-time transactions to detect suspicious activity before fraud occurs.
✔️ Predictive maintenance: Streaming IoT sensor data allows AI to predict equipment failures before they happen.
✔️ Supply chain optimization: AI dynamically adjusts logistics routes based on real-time disruptions.
Here is an example from Capital One bank about fraud detection and prevention in real-time, preventing $150 of fraud on average a year/customer:

Generative AI + Data Streaming
Generative AI also benefits from real-time data. Instead of relying on static datasets, streaming data enhances GenAI applications by incorporating the latest information:
✔️ AI-powered customer support: Chatbots analyze live customer interactions to generate more relevant responses.
✔️ AI-driven marketing content: GenAI adapts promotional messaging in real-time based on customer engagement signals.
✔️ Software development acceleration: AI assistants provide real-time code suggestions as developers write code.
In short, without real-time data, AI is limited to outdated insights.
Here is an example for GenAI with data streaming in the travel Industry by Expedia where 60% of travelers are self-servicing in chat, saving 40+% of variable agent cost:

The Future of AI: Agentic AI and the Role of Data Streaming
As AI evolves, we are moving toward Agentic AI – systems that autonomously take actions, learn from feedback, and adapt in real time.
For example:
✅ AI-driven cybersecurity systems that detect and respond to threats instantly
✅ Autonomous supply chains that dynamically adjust based on demand shifts
✅ Intelligent business operations where AI continuously optimizes workflows
But Agentic AI can only work if it has access to real-time operational AND analytical data. That’s why data streaming is becoming a critical foundation for the next wave of AI innovation.
The Path to AI Success
The CIO Summit reinforced one key message: AI is here to stay, but its success depends on strategy, data quality, and business value – not just hype.
Organizations that:
✅ Focus on AI applications with clear business ROI
✅ Automate before applying AI
✅ Prioritize real-time data streaming
… will be best positioned to drive AI success at scale.
As AI moves towards autonomous decision-making (Agentic AI), data streaming will become even more critical. The ability to process and act on real-time data will separate AI leaders from laggards.
Now the real question: Where is your AI strategy headed? Let’s discuss!
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